Remember Levi Roots the loveable Jamaican off of Dragons Den who couldn't quite persuade his panel that he had a sauce recipe that anyone was interested in buying? I felt so sorry for him, all sweaty and stressed when he found out his order was not quite what he thought. I really wanted him to get the Dragons' backing. If you forget, or you didn't catch it, the YouTube vid's pasted below.
Well yesterday it was all over the media that Levi Roots has managed to get a deal with Sainsburys. So it was to my over-excited surprise to see Clogger come into the office this morning with a bottle of Reggae Reggae Sauce! He said he bought like a crate of the stuff. Here's a pic of the office bottle. It's like we have a celeb in our midst - just one that goes on cheese toasties. And it says you have to consume the whole bottle in five days!? Time for brekky.
Have you seent the Reggae Reggae blog?
www.reggaereggaeblog.blogspot.com
Posted by: Alex Pullin | March 09, 2007 at 07:14 PM